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POINT.360 RESOLVES PHOTOSENSITIVE EPILEPSY (PSE) FOR TECHNICAL ACCEPTANCE OF INTERNATIONAL PROGRAMMING

POINT.360 INTEGRATES HARDINGFPA

March 16, 2010/ Point.360 Burbank, a leading provider of media management services to the entertainment industries, is providing Photosensitive Epilepsy (PSE) compliance for international programming technical acceptance. Leveraging a file based workflow, Point.360 has integrated the HardingFPA , a computer system that analyzes television material. This system checks for luminance flashes, red flashes, and spatial patterns. 

Through this unique verification process and correction, programming can comply with the ITC standards for flashing images and regular patterns in television. Jim Praytor, post production supervisor of Renegade Animation's "The Mr. Men Show" explains, "We love the versatility of Point.360's PSE compliance as it maintains the creative intent of our show, and now we can readily distribute worldwide."

After the first analysis of the program, the detected issues are addressed and retested for accuracy. Upon approval, the reviewed program will be issued a Harding/Cambridge Research Institute compliancy certificate through Point.360.

"Live action and music videos may also require this process in addition to the animation content", states Brian Ehrlich, Point.360 Burbank General Manager. Ehrlich continues, "In our tapeless workflow, the HardingFPA integration is seamless and offers efficiencies to meet tight deadlines."

ABOUT POINT.360 Burbank (NASDAQ,PTSX)

Point.360 (PTSX) is a post production solution with multiple facilities on both West and East Coast. Point.360 Burbank (part of the Point.360 family) is a full service digital media content management and mastering facility. For more information please visit: http://www.point360.com.